The Angry Birds franchise, which has generated over $1 billion on mobile, spans not only video games, but also films, toys, and other products.So one of the core parts of the $776 million deal is Beacon, Rovio’s platform that provides developers with a toolset to create and operate GaaS titles. The Japanese publisher plans to bring more of its current and new franchises to mobile.Sega wants to accelerate its growth in the global games market with the help of Rovio’s live-service mobile game development capabilities and its world-renowed IP.However, the two companies couldn’t agree on the terms. In January, Israeli mobile publisher Playtika also offered to acquire Rovio, which sent the Finnish company’s stock skyrocketing following the buyout talks.Over the weekend, the Wall Street Journal reported that Sega plans to acquire Rovio for roughly $1 billion.The deal, which is subject to antitrust reviews, is expected to close in the second quarter of FY2024 ending September 30, 2023. Rovio’s board of directors has already agreed to the proposal.As reported by Bloomberg, Rovio shares rose 19% on Monday. The Japanese company will pay €9.25 for every share and €1.48 for every option held by the Angry Birds maker. On April 17, Sega Sammy Holdings officially made an offer to acquire Rovio Entertainment for €706 million ($776 million) after the meeting of its board of directors.
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